Fill up this festive season with some great fruits. And this year, Malaysians are set for a delicious festive season ahead with the Taste Australia event where they kick off with the “Sweeter When Shared” Summer Fruits campaign which brings Australia’s freshest seasonal product straight to Malaysian’s shelves.
The timing of the “Sweeter When Shared” Campaign couldn’t be more ideal with the start of the New Year and Chinese New Year as well as Valentine’s Day just around the corner making it the perfect time to savour Australia’s succulent nectarines, peaches, plums and apricots with family and loved ones.
And this year, one can have these awesome Australian summer fruits make for a unique yet culturally significant gift for Chinese New Year with fresh fruits symbolising life and new beginnings.
Brings up the momentum where you can buy them for your love one either with a basket of juicy fruits or make a dessert with these nutritious and delectable summer fruit treats.
Fruits, especially peaches are a popular gift during Chinese New Year as they symbolize the wish for a long and healthy life. With all four Australian summer fruits perfectly ripe and in season, the gift of Australian summer fruits will certainly leave a mark on family and friends as their round shape and colour are said to symbolize prosperity and bring the recipient good fortune throughout the year.
For the healthy eaters out there, Australian summer fruits are a perfect match as a natural superfood that is low in calories and Glycemic Index helping restore energy, satisfy cravings in a healthy way, and keeping you fuller for longer. They also provide significant dietary fibre, potassium and antioxidants that encourage healthy digestion.
Attendees at the launch of the “Sweeter When Shared” Summer Fruits campaign were treated to a special demo by Belinda Chee who showcased unique recipes incorporating Australian summerfruits including a gift box of Summer Fruits, Summer Fruits Delight, Pavlova with Summer Fruits that are perfect for the upcoming festivities of Chinese New Year.
To see the Taste Australia campaign in action and try the flavoursome summer-fruit varieties head down to participating supermarkets including Village Grocer.