The classic pan pizza which has made Pizza Hut famous and loved all over the world just got better with the new Golden Crunch Pan Pizza, featuring a crunchier crust and abundance of toppings.
With the tagline “Parmesan Cheese Crust – Taste the Crunch”, the crust is crispy on the outside and fluffy on the inside. The pizza is spread with a unique tasting Garlic Cool Lime sauce and then loaded with abundance of delicious toppings such as chunky chicken sausages, mushrooms, caramelized onions, red and green capsicum. The Golden Crunch Pan Pizza literally invites Pizza Hut fans to taste the pizza’s crust first to experience the crunch!
“The crunchier, much more flavourful crust is what makes this pizza so special. Paired with plenty of fresh scrumptious toppings, the pizza is one of our most delicious pizzas ever created,” said Low Kang Moon, Senior General Manager, Pizza Hut Malaysia.
“Malaysians are adventurous eaters who seek out a variety of tastes, especially in the millennial generation. And to keep up with the ever changing demands in today’s market, our R&D team is constantly coming up with new ideas and ways to create that ‘perfect’ pizza that will capture the attention of pizza lovers everywhere,” he added.
The Pizza Hut Golden Crunch can be purchased at an affordable price of RM25.80 (Regular) and RM33.80 (Large) for a’la carte. (The prices are applicable for dine-in at Pizza Hut outlets in Peninsular Malaysia except at Pizza Hut KLCC and Genting Highlands)
The advertising and promotion strategies for the Pizza Hut Golden Crunch Pan Pizza include TV and radio commercials, press advertisements, in-store promotions, point-of-sale materials, and social media announcements.
Pizza Hut Golden Crunch Pan Pizza will be available at all Pizza Hut restaurants in the country for a limited duration of two months starting from 28 August till 9 October 2013, so don’t miss the opportunity to sink your teeth in this truly delicious pizza!