• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to secondary sidebar
  • Skip to footer
  • Home
  • About
    • About Us
    • Featured
    • SPONSORS
  • Privacy Policy
  • Disclaimer
  • Sitemap
    • EAT.DRINK
      • Food Review
      • Food Promotion
      • Food News
      • Event
    • STAY
      • Hotel Review
      • Hotel News
    • EXPLORE
      • Singapore
      • Taiwan
      • Thailand
  • More
    • Malaysia Food Blogger List

Malaysian Foodie

Food • Hotel • Travel • Event

  • EAT.DRINK
    • Food Review
    • Restaurant Promotion
    • Editor Picks
    • Dining In The Mall (Klang Valley)
    • What’s New!
    • Restaurant List
    • LiquorTalk
  • Hotel
    • Room Reviews
    • Hotel News
  • TRAVEL
    • Hong Kong
    • Indonesia
    • Japan
      • Kyoto
      • Osaka
    • Macau
    • Malaysia
      • Kuala Lumpur
      • Malacca
      • Penang
      • Perak
      • Selangor
      • Sabah
    • Taiwan
    • Thailand
    • Singapore
  • TECH
  • Lifestyle
    • Apparel
    • Books
    • Beauty
    • Craft
    • Gadget
    • Electrical & Household Appliances
    • Food Product
    • Online Shopping
    • Parenting/Kids
    • Property
    • Renovation/ Furniture
  • RECIPES
    • Cakes
    • Cookies
    • Desserts
    • Drinks / Smoothies
    • Mains
    • Pasta
    • Steamed Food
    • Cooking With Gadgets
  • Mall Dining
  • Motherhood
  • Event
Home / Food News / KFC USHERS IN THE CHINESE NEW YEAR WITH ITS GOLDEN WRAP CHICKEN

KFC USHERS IN THE CHINESE NEW YEAR WITH ITS GOLDEN WRAP CHICKEN

January 20, 2014 by StrawberrY Gal

KFC is ushering the Chinese New Year in style with a tasty comeback of the famous Golden Wrap Chicken, opening up to a whole new experience for all its fans. Back by popular demand and with feedback from our customers, our product development team created a new twist to the taste of the Golden Wrap Chicken. This time around featuring the New Orleans flavour  – a blend of southern American herbs and spices.

Consisting of two pieces of chicken on a bed of juicy, mouth-watering, sliced button mushrooms, all wrapped up in a special paper and cooked to perfection, the Golden Wrap chicken goes well with the delicious butterscotch bun and KFC’s favorite sides of mashed potatoes and coleslaw.

“The secret of this superb creation lies in the marinade. Once the wrapped chicken is cooked the marinade caramelizes onto the chicken and other ingredients, fusing them together with all the juices sealed in,” said Ling Mee Jiuan, Senior Vice President, KFC Malaysia.

“With the tagline ‘Open up to irresistible joy’ the new product not only invites you to literally open up the paper package to reveal your tasty chicken, but also to open your taste buds  to a new way of having your favourite KFC chicken! We are confident that this comeback would definitely be a hit with all of our KFC customers this coming holiday season,” she added.

Targeted at all segments of consumers, the KFC Golden Wrap is affordably priced. For a single meal that consists of one Golden Wrap chicken (two pieces of chicken) and one Revive drink (regular size which can be upsized to large for free), it is priced at RM9.95. Customer can opt for an add-on of both regular whipped potato and a bun, or a bowl of rice for RM1.90.

Meanwhile, in conjunction with the upcoming Chinese New Year festivities, customers can opt for the Golden Wrap feast to enjoy with family and friends. The feast contains three sets of Golden Wrap chicken (six pieces of chicken), three butterscotch buns, one large whipped potato, one large coleslaw, one large fun fries and a bottle of Revive (1.5L) at an affordable price of RM39.90. The Golden Wrap chicken is also available in two types of irresistible combos of which both include your choice of Original Recipe or Hot & Spicy fried chicken. All prices stated here are valid in Peninsular Malaysia (except Legoland, Genting, KLIA and LCCT).

The advertising and promotional strategy for this promotion includes TV, radio and press advertising, online media, outdoor and point-of-sales materials for a wider reach to customers. The KFC Golden Wrap Chicken will be available for a period of two months (or while stocks last) at all KFC restaurants in the country starting from 21 January 2014. In conjunction with the launch of the Golden Wrap Chicken, KFC is also launching their Line account.

Filed Under: Food News Tagged With: CNY 2014

Primary Sidebar

Malaysian Foodie
  • Facebook
  • Instagram
  • Pinterest
  • RSS
  • Twitter

Latest

  •  Singapore’s Largest Craft Beer Festival Returns: Brewnanza Fest 2025 at Marina Bay Sands July 16, 2025
  • The St. Regis Kuala Lumpur x Rizman Ruzaini: The Flower Society Afternoon Tea; Where Culinary Meets Couture July 16, 2025
  • Samsung Malaysia is Unveiling the Future of Mobile Innovation at Pavilion Kuala Lumpur July 16, 2025
  • Samsung Galaxy Z Fold 7 Hands-On: The Foldable We’ve Been Waiting For July 15, 2025
  • Celebrate Malaysia this Merdeka with Barilla x Christy Ng Collection July 15, 2025
  • HONG KONG’S MOST POPULAR NOODLE, TAMJAI MIXIAN, ANNOUNCES OPENING OF ITS FIRST MALAYSIA OUTLET ON 29 JULY 2025 July 14, 2025
  • A Double Delight: Hotpot and BBQ Under One Roof at Yi Pin, Puchong July 14, 2025
  •  Urban Plus Package at PARKROYAL COLLECTION Kuala Lumpur July 14, 2025
  • Hong Kong Roasted Goose King Now at Pavilion Damansara – Must-Try Cantonese Roast July 12, 2025
  • Shopee Launches First-Ever MSME Co-Lab in Malaysia to Strengthen Support for Local Entrepreneurs July 11, 2025
  • McDonald’s Malaysia Makes Kuala Lumpur’s Golden Triangle Shine Even Brighter for International French Fry Day July 11, 2025
  • NO ALARM NEEDED SLEEP IN, SHOW UP, AND SAVOUR LATE BREAKFAST SUNDAYS AT FLOCK July 11, 2025
  • Let’s Ngopi, Darling: W Kuala Lumpur Reimagines Afternoon Tea with Malaysian Soul July 11, 2025
  • Dorsett Mongkok Grants Travellers’ 3 Wishes: 3 Extra Perks, 26-Hour Stays & 20% Savings on Direct Bookings July 10, 2025
  • GlowFit Women Club by Wellous Closes on a High Note After a Powerful 3-Day Celebration of Real Beauty, Strength and Community July 10, 2025
  • Mid Autumn COLLECTION Mooncake at PARKROYAL COLLECTION Kuala Lumpur July 10, 2025
  • Samsung Galaxy Z Flip7: A Pocket-Sized AI Powerhouse With a New Edge-To-Edge FlexWindow July 10, 2025
  • Pre-Order Your Samsung Galaxy Z Fold7, Galaxy Z Flip7 and Galaxy Watch Series Today! July 10, 2025
  • Samsung Galaxy Z Flip7: Big Intelligence in a Pocket-Sized Powerhouse July 10, 2025
  • Samsung Unveils Galaxy Z Fold7: Thinner, Smarter, and Packed with AI Power July 10, 2025

Secondary Sidebar

Explore

travel in japan

travel in hong kong

travel in macau

travel in taiwan

travel in thailand

Footer

Copyright © 2008–2025 Malaysian Foodie