• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to secondary sidebar
  • Skip to footer
  • Home
  • About
    • About Us
    • Featured
    • SPONSORS
  • Privacy Policy
  • Disclaimer
  • Sitemap
    • EAT.DRINK
      • Food Review
      • Food Promotion
      • Food News
      • Event
    • STAY
      • Hotel Review
      • Hotel News
    • EXPLORE
      • Singapore
      • Taiwan
      • Thailand
  • More
    • Malaysia Food Blogger List

Malaysian Foodie

Food • Hotel • Travel • Event

  • EAT.DRINK
    • Food Review
    • Restaurant Promotion
    • Editor Picks
    • Dining In The Mall (Klang Valley)
    • What’s New!
    • Restaurant List
    • LiquorTalk
  • Hotel
    • Room Reviews
    • Hotel News
  • TRAVEL
    • Hong Kong
    • Indonesia
    • Japan
      • Kyoto
      • Osaka
    • Macau
    • Malaysia
      • Kuala Lumpur
      • Malacca
      • Penang
      • Perak
      • Selangor
      • Sabah
    • Taiwan
    • Thailand
    • Singapore
  • TECH
  • Lifestyle
    • Apparel
    • Books
    • Beauty
    • Craft
    • Gadget
    • Electrical & Household Appliances
    • Food Product
    • Online Shopping
    • Parenting/Kids
    • Property
    • Renovation/ Furniture
  • RECIPES
    • Cakes
    • Cookies
    • Desserts
    • Drinks / Smoothies
    • Mains
    • Pasta
    • Steamed Food
    • Cooking With Gadgets
  • Mall Dining
  • Motherhood
  • Event
Home / Food News / VITAGEN Digestive Health ON-Wheels Truck Launch

VITAGEN Digestive Health ON-Wheels Truck Launch

November 7, 2018 by StrawberrY Gal

We often forget to take time to understand how to care for our gut health so VITAGEN has taken the initiative to share its expertise and knowledge directly with Malaysians with its new Digestive Health On-Wheels education initiative.

The Digestive Health On-Wheels education initiative features a truck fitted out with educational information on probiotics – Lactobacillus acidophilus & Lactobacillus paracasei – which are the ‘good’ bacteria’ that provide us with various digestive health benefits when consumed in sufficient amounts.

It will also be accompanied by gastroenterology nurses and nutritionists to provide members of the public with an analysis of their gut health and advice on how to improve it.

At the 30 locations it will go, the public will be able to get their digestive health screenings from nutritionists, receive counselling and stool-test kits from gastroenterology nurses and learn how to stay fit by fitness consultant.

The truck will also showcase the findings of the Pusat Perubatan Universiti Kebangsaan Malaysia (PPUKM) study as well as have interactive digestive health games, product sampling and products for sale on promotion.

“The VITAGEN Digestive Health On-Wheels is the first-of-its-kind mobile digestive health initiative created to educate consumers in a more creative and engaging manner. As the gut health leader in Malaysia, VITAGEN is doing this to create awareness about the importance of probiotics for a healthy gut which is essential for overall health as the recent study by latest findings by PPUKM have confirmed,” said General Manager of VITAGEN Mr. Poh Eng Lip.

“With more and more studies identifying the gut as our second brain, it is important for people to realise that the gut is critical to overall wellbeing and knowing how to care for it helps to alleviate many health problems. As the gut health leader in Malaysia, VITAGEN is committed to promoting the importance of a healthy gut,” added Poh.

“A simple way to achieve a healthy gut to boost immunity, mental clarity and even our mood is the regular consumption of probiotics in the form of Lactobacillus acidophilus and Lactobacillus paracasei.”

The PPUKM clinical research – led by Consultant Gastroenterologist, Associate Professor in Medicine, Head, Gastroenterology Unit, Dept of Medicine, Hospital Universiti Kebangsaan Malaysia, YM Associate Professor Dr. Raja Affendi Raja Ali – has shown that the Lactobacillus acidophilus and Lactobacillus paracasei probiotic strains in VITAGEN have a positive impact on gut health and immune system as about 70-80% of the immune system is found in the gut.

The study showed that 96% of respondents had improvement in constipation symptoms while 45% of respondents required a shorter toilet time. 
   
It also showed that by consuming the probiotics contained in VITAGEN, the body produces less pro-inflammatory chemicals which reduces inflammation and enhances the immune system and that 73% of respondents with irritable bowel syndrome (IBS) benefited from enhanced immunity.

This is because the probiotics help the body to produce less pro-inflammatory chemicals, which reduces inflammation and enhances the immune system.

The billions of live probiotic cultures in VITAGEN are formulated to survive the journey through the gastrointestinal tract to help preserve the balance of good and bad bacteria. Once inside, they help with better digestion and a stronger immune system for a healthier gut, as well as to boost the body’s immunity to fight off diseases.

The immune system is designed to fight invading viruses, bacteria and other microbes while leaving healthy tissues alone and 70 per cent of our immunity defence lies in the gut.

Mental clarity is also affected by gut health as there is an internal complex ecosystem of bacteria located within the body called microbiome that regulate feelings and thought by communicating signals between the digestive tract and brain via the vagus nerve.

Numerous on-going studies have shown that the microfauna in the intestines play a major role in affecting our state of mind. So it is also important to keep the bacterial ecosystem in the gut balanced to assist in promoting better mental clarity.

When it comes to feeling good, 95 per cent of Serotonin – the chemical that contributes to emotional health, wellbeing and happiness among other things – is housed in the gut, where the probiotics there act as neurotransmitters to trigger the ‘feel good’ emotions.

“We are looking forward to more findings that further strengthen the understanding that  the gut is critical to overall wellbeing and knowing how to take care of it will help alleviate many health problems. As the gut health leader in Malaysia, VITAGEN will continue to educate and remind everyone to be good to their gut for better quality of life,” said Poh. 

Filed Under: Food News

Primary Sidebar

Malaysian Foodie
  • Facebook
  • Instagram
  • Pinterest
  • RSS
  • Twitter

Latest

  • HONG KONG’S MOST POPULAR NOODLE, TAMJAI MIXIAN, ANNOUNCES OPENING OF ITS FIRST MALAYSIA OUTLET ON 29 JULY 2025 July 14, 2025
  • A Double Delight: Hotpot and BBQ Under One Roof at Yi Pin, Puchong July 14, 2025
  •  Urban Plus Package at PARKROYAL COLLECTION Kuala Lumpur July 14, 2025
  • Hong Kong Roasted Goose King Now at Pavilion Damansara – Must-Try Cantonese Roast July 12, 2025
  • Shopee Launches First-Ever MSME Co-Lab in Malaysia to Strengthen Support for Local Entrepreneurs July 11, 2025
  • McDonald’s Malaysia Makes Kuala Lumpur’s Golden Triangle Shine Even Brighter for International French Fry Day July 11, 2025
  • NO ALARM NEEDED SLEEP IN, SHOW UP, AND SAVOUR LATE BREAKFAST SUNDAYS AT FLOCK July 11, 2025
  • Let’s Ngopi, Darling: W Kuala Lumpur Reimagines Afternoon Tea with Malaysian Soul July 11, 2025
  • Dorsett Mongkok Grants Travellers’ 3 Wishes: 3 Extra Perks, 26-Hour Stays & 20% Savings on Direct Bookings July 10, 2025
  • GlowFit Women Club by Wellous Closes on a High Note After a Powerful 3-Day Celebration of Real Beauty, Strength and Community July 10, 2025
  • Mid Autumn COLLECTION Mooncake at PARKROYAL COLLECTION Kuala Lumpur July 10, 2025
  • Samsung Galaxy Z Flip7: A Pocket-Sized AI Powerhouse With a New Edge-To-Edge FlexWindow July 10, 2025
  • Pre-Order Your Samsung Galaxy Z Fold7, Galaxy Z Flip7 and Galaxy Watch Series Today! July 10, 2025
  • Samsung Galaxy Z Flip7: Big Intelligence in a Pocket-Sized Powerhouse July 10, 2025
  • Samsung Unveils Galaxy Z Fold7: Thinner, Smarter, and Packed with AI Power July 10, 2025
  • Samsung Galaxy Watch8 Series: Ultra Comfort, from Sleep to Workout July 10, 2025
  • Your Privacy, Secured: Inside the Tech Powering Safe, Personalised Galaxy AI Experiences July 9, 2025
  • Regent Hong Kong Named the #1 City Hotel in Asia, #1 City Hotel in Hong Kong and #14 Globally at Travel + Leisure World’s Best Awards 2025 July 9, 2025
  • Sky-High Flavours and Nostalgia: Wondermama @ The Toffee Elevates Malaysian Comfort Food with a View July 9, 2025
  • NU Bulldogs from the Philippines Conquers the First-Ever Galaxy Gaming Academy X Mobile Legends: Bang Bang Campus Series 2025! July 9, 2025

Secondary Sidebar

Explore

travel in japan

travel in hong kong

travel in macau

travel in taiwan

travel in thailand

Footer

Copyright © 2008–2025 Malaysian Foodie