Leading global nutrition company Herbalife Nutrition today strengthened its partnership with the largest institution of higher education in Malaysia, Universiti Teknologi MARA (UiTM), by signing a Memorandum of Understanding (MoU) with the institution to facilitate knowledge-sharing on nutrition expertise.
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The signing ceremony took place at UiTM Shah Alam, with Herbalife Nutrition represented by Steven Chin, Senior Director and General Manager of Herbalife Nutrition Malaysia and Singapore, and UiTM represented by YBhg. Professor Dr Shahriman Zainal Abidin, Assistant Vice-Chancellor of Internationalization of UiTM.
For a three-year period with an option to be extended thereafter, the MoU will spearhead collaborative initiatives between Herbalife Nutrition and UiTM, with a view to exchanging and amplifying knowledge and expertise pertaining to nutrition, sports science, and food development amongst UiTM students and academics.
YBhg. Professor Datuk Ts. Dr Hajah Roziah Mohd Janor, the Vice-Chancellor of UiTM said, “As part of UiTM’s objective to provide world-class education, we are pleased to have Herbalife Nutrition onboard to share their nutrition knowledge. Empowering young Malaysians with this expertise will subsequently contribute towards our ongoing efforts to produce top athletes for the country, who excel in both athletic and academic performance.”
Steven Chin said, “We are honoured to join hands once again with a reputable and well-established university such as UiTM, following our successful collaborations in the past. Building on this foundation, the continued partnership reflects Herbalife Nutrition’s commitment to encourage Malaysians to embrace healthy, active lifestyles.”
Through this partnership, Herbalife Nutrition will leverage its sports nutrition expertise by engaging with UiTM athletes, including the UiTM professional football team, to equip them with advice on proper nutrition, covering dietary recommendations and fitness nutrition. As part of the initiative, Herbalife Nutrition will work together with UiTM’s Faculty of Sports Science and Recreation for the betterment of UiTM sports athletes.
A series of educational programmes on nutrition will also be conducted via effective platforms such as workshops, forums, conferences, and short courses. This will see Herbalife Nutrition bringing together diverse perspectives from experts across the world.
“Ultimately, this partnership will help to strengthen ties between other key stakeholders in the industry, enabling greater collaboration to achieve a common goal – cultivating a healthier, more active generation of Malaysians. This supports the Government’s aspiration of encouraging Malaysians to take charge of their health through initiatives such as the National Nutrition Policy 2.0 and Agenda Nasional Malaysia Sihat, amongst others,” added Steven.
Herbalife Nutrition has worked with UiTM on numerous initiatives, including taking part in UiTM’s Sports Webinar, conducted in partnership with Institut Sukan Negara whereby a member of Herbalife Nutrition’s Dietetic advisory board, Dr Simon Sum participated as a speaker. Titled ‘Fuelling Your Exercise’, the webinar was attended by over 600 students and academics from UiTM.
Herbalife Nutrition also participated in the International Sport, Health and Emerging Technologies Summit Conference organised by UiTM, to address challenges in sports science, exercise, health, sports engineering and technology. This was attended by over 500 researchers and practitioners from academia and the sports industry, and Samantha Clayton, Herbalife Nutrition’s Vice President of Sports Performance and Fitness spoke on ‘360 Athlete Experience’; other speakers included Dato’ Misbun Sidek, Dato’ Nicol David, and Dato’ Azizul Awang.