BaWangChaJi Malaysia’s first-ever Chinese New Year commercial is finally released on its social media platforms. The commercial was filmed through the combination of animation and real life static shots illustrating the dialogue between a father and son’s memories when the father was young.
Family members are always the most important people in life. BaWangChaJi aims to bring a modern twist to the heritage of Chinese Tea and cultivate a new tea culture despite the current pandemic where Malaysians are not able to gather with their loved ones for Chinese New Year celebration this year. As portrayed in the video, BaWangChaJi would like to remind all tea lovers the core values of tea tradition which has been practiced and inherited from previous generations.
“We believe that the new tea drinking culture with BaWangChaJi’s authentic and healthy tea beverage is able to reconnect each family member even when you’re busy pursuing your career during festive seasons. We truly hope that Malaysians will appreciate every moment being together with their loved ones and leave no regrets behind. We understand the movement control order has put different challenges on everyone but we wish everyone to be safe and have a Happy Chinese New Year,” said Jack Chong, CEO of BaWangChaJi Malaysia.
All Malaysians are welcomed to view the emotional appealing video of BaWangChaJi Malaysia’s Chinese New Year commercial which is now available at Facebook and IGTV. To find out more about BaWangChaJi Malaysia’s events and promotions, do follow the Facebook page as well as Instagram at @bawangchaji_my.