• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to secondary sidebar
  • Skip to footer
  • Home
  • About
    • About Us
    • Featured
    • SPONSORS
  • Privacy Policy
  • Disclaimer
  • Sitemap
    • EAT.DRINK
      • Food Review
      • Food Promotion
      • Food News
      • Event
    • STAY
      • Hotel Review
      • Hotel News
    • EXPLORE
      • Singapore
      • Taiwan
      • Thailand
  • More
    • Malaysia Food Blogger List

Malaysian Foodie

Food • Hotel • Travel • Event

  • EAT.DRINK
    • Food Review
    • Restaurant Promotion
    • Editor Picks
    • Dining In The Mall (Klang Valley)
    • What’s New!
    • Restaurant List
    • LiquorTalk
  • Hotel
    • Room Reviews
    • Hotel News
  • TRAVEL
    • Hong Kong
    • Indonesia
    • Japan
      • Kyoto
      • Osaka
    • Macau
    • Malaysia
      • Kuala Lumpur
      • Malacca
      • Penang
      • Perak
      • Selangor
      • Sabah
    • Taiwan
    • Thailand
    • Singapore
  • TECH
  • Lifestyle
    • Apparel
    • Books
    • Beauty
    • Craft
    • Gadget
    • Electrical & Household Appliances
    • Food Product
    • Online Shopping
    • Parenting/Kids
    • Property
    • Renovation/ Furniture
  • RECIPES
    • Cakes
    • Cookies
    • Desserts
    • Drinks / Smoothies
    • Mains
    • Pasta
    • Steamed Food
    • Cooking With Gadgets
  • Mall Dining
  • Motherhood
  • Event
Home / Lifestyle / An immersive retail experience awaits at the 13th LEGO® Certified Store (LCS) in Malaysia at 1 Utama Shopping Centre!

An immersive retail experience awaits at the 13th LEGO® Certified Store (LCS) in Malaysia at 1 Utama Shopping Centre!

October 2, 2020 by StrawberrY Gal

LEGO Malaysia is pleased to announce the opening of its 13th LEGO® Certified Store (LCS) in the country at 1 Utama Shopping Centre today. Managed by Box of Bricks, the new LCS reinforces The LEGO Group’s commitment to enabling more Malaysians to gain access to its physical store experience easily. 

“The LEGO Group aims to inspire and develop builders and shapers of tomorrow through creative play and a wide variety of products for children and adults alike. With our 13th LCS in Malaysia at 1 Utama, we hope more Malaysians can lay their hands on quality building toys, while creating special moments and memories with their loved ones while they are at it,” said Rohan Mathur, Marketing Director, Southeast Asia at The LEGO Group.
The brand-new store houses the biggest LED screen among the LCS within Malaysia to captivate shoppers with interactive videos featuring various LEGO play experiences. Another highlight is the Digital Box – the first in a Malaysia LCS – which brings LEGO models to life when the box set is held to the camera at the special interactive kiosk. Shoppers can now visualise assembled models in 3D with animation and intricate details from all angles before purchase. There will also be an interactive kid’s corner where children can freely build their own creations with the bricks and feature them in-store.
Every aspect of the LCS is designed and made by The LEGO Group, including popular features such as the Pick A Brick Wall and Build a Minifigure station. It also features an interactive play area called “The Living Room” and a display of fully assembled LEGO models. Exclusive sets and regular hands-on activities for children and families to experience the creativity and imagination that goes into LEGO building will also be available.
“Our goal with each LCS experience is to make shopping for LEGO sets as fun as building and playing with them. The introduction of the Digital Box, incorporation of the biggest LED screen, and an interactive kid’s corner add interactivity and engagement to our store experience at 1 Utama, thus enabling LEGO fans and shoppers to have a sneak preview of the potential of our products. We will continue to look into enhancing our LCS experience and cater to every shopper who wants to be inspired by LEGO when they choose to step into our stores,” Rohan added.
The entire LEGO assortment and its extended line will be available in-store. These include popular LEGO themes such as LEGO® Super MarioTM and LEGO® Monkie Kid, as well as LCS-exclusive direct-to-consumer LEGO ranges, such as the newly-launched LEGO® Harry PotterTM Diagon Alley™, LEGO® Star WarsTM Mos Eisley Cantina™ and LEGO® Elf Club House.  
As part of the opening promotion, shoppers who spend RM499 on any LEGO theme in the LCS at 1 Utama in the month of October will receive a LEGO Laptop Bag which comes in four colours. Shoppers who spend RM299 on any LEGO theme between 1 – 15 October 2020 can also participate in a lucky dip to receive a special LEGO gift. These promotional offers are available while stocks last.
LEGO fans and shoppers can head over to the newly opened LCS located at:
Lot S227, Second Floor,
1 Utama Shopping Centre, 
1, Lebuh Bandar Utama, 
Bandar Utama City Centre, 
Bandar Utama, 
47800 Petaling Jaya, 
Selangor Darul Ehsan
Visit LEGO Malaysia or LEGO Malaysia Facebook for more information, as well as the latest offerings and promotions. 

Filed Under: Lifestyle

Primary Sidebar

Malaysian Foodie
  • Facebook
  • Instagram
  • Pinterest
  • RSS
  • Twitter

Latest

  • Bigger, Bolder, BRAVIA: Sony Unveils 98” BRAVIA™ 5 in Malaysia, Redefining the Home Cinema Experience July 5, 2025
  • Green View Seafood and the Legendary Sanghar Noodles of Petaling Jaya July 4, 2025
  • A New Chapter for Ibu Ruby’s: Boldly Indonesian, Deeply Familiar July 4, 2025
  • Pioneering the Foldable Revolution: From Concept to Reality July 3, 2025
  • LUMOS TABLET Review: Top Quality from just RM499!  July 2, 2025
  • Wake up to feel-good mornings with limited edition Selamat Pagi Nutella jars July 2, 2025
  • Cadbury Dairy Milk Gets an Upgrade: Richer, More Chocolatey Recipe to Delight Malaysians! July 2, 2025
  • Lexis Hotel Group Unveils “7 Wonders for 7.7 Deals” July 2, 2025
  • The Game Has Begun: Samsung Turns MRT Trains into a Moving Playground Starting Today July 2, 2025
  •  YEONJUN of TOMORROW X TOGETHER (TXT) is Somersby’s New No-Nonsense Ambassador July 2, 2025
  • Guinness Is On the Hunt for Malaysia’s First-Ever ‘Chief Pint Officer’ (CPO)! June 30, 2025
  • Oishii Innovations Group Celebrates 10 Years, Expecting to Giveaway up to RM250,000 worth of free meals June 30, 2025
  • Michelin Star Modern Indian Coastal Dining Redefined: JHOL Debuts in Kuala Lumpur June 30, 2025
  • A Taste of Negeri Sembilan @ Hotel Royal Signature June 30, 2025
  • An Afternoon in Style: Shangri-La Kuala Lumpur Celebrates 40 Years with Fashion and Tea June 30, 2025
  • Modern Malaysian Cuisine Reimagined at ATAS, The RuMa Hotel Kuala Lumpur June 29, 2025
  • Breakfast & Thieves: Where Global Brunch Meets Local Soul in Bangsar June 28, 2025
  •  Lotus’s Malaysia Ignites Savings with Fiery Return of Harga Hangat Campaign! June 26, 2025
  •  Samsung Encouraging Users to Activate Latest Anti-Theft Features to Help Tackle Phone Theft June 26, 2025
  • The Screen You Can’t Unsee – Once You Go Premium, You’ll Never Go Back June 26, 2025

Secondary Sidebar

Explore

travel in japan

travel in hong kong

travel in macau

travel in taiwan

travel in thailand

Footer

Copyright © 2008–2025 Malaysian Foodie