Asia’s Leading Health and Beauty Retailer launched its most successful own skincare brand range presenting with its new look. Water360⁰ by Watsons took the center stage alongside with top singing duo sensation, FS who collaborated with the brand with the release of its latest single.
The new look of Water360⁰ by Watsons is helmed by its three sources of mineral water, six types of minerals and zero mineral oil to complete the upgraded range.
“We are proud to present our customers with innovative products, giving them the best options available through the varied research and advancement made towards skincare solution. Water360⁰ by Watsons is one of our most successful house brands around Asia and we are confident that it will continue to be the favourite choice for many Malaysians. To date, Water360⁰ by Watsons range has been sold more than 8.2 million pieces alone in 2016 in Asia,” said Caryn Loh, General Manager and Country Head of Watsons Malaysia.
At the launch, singing duo sensation FS also sang their latest single ‘You Ni Zhen Hao’ which the music video was shot in collaboration with Water360⁰ by Watsons. Since the release of the music video on social media, it has reached more than 600,000 views.
Both FS also sings the jingle for Water360⁰ by Watsons which also now enjoys heavy airplay on leading national radio stations.
“The collaboration with FS is ideal as they have garnered great success across Malaysia and abroad. They have a likeable personality which fits well with Water360⁰ by Watsons and hence we are proud to have them on board to further strengthen our marketing efforts,” said Danny Hoh, Customer Director, Watsons Malaysia.
The new Water360⁰ by Watsons with mineral spring water-lock soothing and hydrating aquaface system combines the three sources of mineral water to refresh and moisturize the skin. While the six types of minerals including zinc, sodium, iron, calcium, magnesium and silicon helps to rejuvenate and revitalize the skin. The new range also comes with zero mineral oil for delicate caring for the skin.
At the launch, Watsons Malaysia invited top influencers to personally share their experience after using the new range of Water360⁰ by Watsons. They include Wil Beh, Supermodel Malaysia 2015 winner and beauty influencers of Kelly Chin, Fish Fong and Shini Lola.
“As a model, my facial care regime is very important and after using Water360 by Watsons for almost a month I could see the difference in my skin. I feel my skin is more refreshing and light,” said Wil Beh in his testimonial to the media.
The beauty influencers too gave their piece of mind after trying the product for a month.
“I personally used the sleeping mask which is enriched with BlueJojoba particles within the hydrating essence to further enhance the mask hydrating ability,” said Kelly Chin. The hero product Mineral Spring Water Drop Hydrating Mask has to date been sold more than 1.4 million pieces in Asia alone and has an innovative cream mask formla that transforms into water droplets when applied.
Fish Fong added, “This new range from Water360⁰ by Watsons is highly recommended because it takes care of your skin and help strengthen its resistance against environmental damage.”
“Besides the sleeping mask, Water360⁰ by Watsons range includes the cleansing toner, cleansing mouse, facial lotion, hydrating mask and soothing spray and it is now available in all Watsons store nationwide,” said Shini in her testimonial.
The new Water360⁰ by Watsons retail price is from RM8.90 to RM63 and available in store and Online at www.watsons.com.my