Following the phenomenal success of its family-oriented campaign “Beyond Thoughtful – Family & US”, Cosmopolitan Hotel Hong Kong is pleased to announce today that it has won one of the industry’s most privileged awards – The Best Selected Family Hotel in Hong Kong, at the 2014 Lotour Hong Kong Hotel Award ceremony held last December. Winning this award has further strengthened its leading position as the preferred family hotel in Hong Kong.
Lotour (www.lotour.com) is one of the most prominent travel portals based in China with over 22 million registered users from around the world. This award ceremony was held for the first time in Hong Kong with the sole objective to commemorate the finest hotels in the city that excel in their respective fields of hospitality. Only ten prestigious awards were given out to seven hotels at this year’s ceremony.
Cosmopolitan Hotel Appears As Top Scorer In The Family Hotel Category
In order to preserve its esteemed reputation, Lotour handpicked only a few hotels that are truly qualified for the winning titles to join in the preliminary evaluation that lasted for four months. During that period, discerning travel bloggers and critics were invited to stay in the selected hotels for few nights. They would assess the hotel’s service quality and product innovation, as well as personal touches that set the hotel apart from its competitors. All appraisers would follow a strict marking scheme to ensure the assessment is being conducted in a fair and reliable manner.
“We’re very thrilled about being nominated to becoming the top scorer in the family hotel category in this much coveted award programme. This award is a validation of our dedication to providing unmatched hotel experience for families. Their strict assessment criteria are an assurance of how reputable the Award is within the tourism industry. With our marketing strategy focusing majorly on Chinese travellers now, this Award arrives at the perfect time for us to deepen our presence in China,” said Ms. Anita Chan, General Manager of Cosmopolitan Hotel as she received the Award from Ms. Debby Chan, General Manager of CTV Golden Bridge International Media.
Bearing in mind China’s dominance in the tourism industry, Cosmopolitan Hotel has earlier on ramped up its marketing effort, targeting the Chinese market by hiring frontline staffs that are fluent in Mandarin and English, and using Simplified Chinese as the second language in all its educational bookmarks. The hotel has also broadened its in-room entertainment to accommodate the needs of Chinese families by adding more Mandarin-speaking cartoon channels, Nintendo and children’s storybooks in the mobile library.
Quote from bloggers participated in this activity “Impressive family offerings, thoughtful arrangement – a place to bring sweet memories to families”
“No family hotel has impressed me like Cosmopolitan Hotel has. The extensiveness of their amenities is beyond imagination. I felt like home staying in this hotel as everything is presented in Simplified Chinese. The staff here has no problem conversing in Mandarin at all to help us with our travel needs. One thing I couldn’t praise enough is the service attitude of the staff. They truly let you experience what ‘service from the heart’ is all about. I felt like a VIP during my entire stay.”
“Luxury and comfort asides, I can never have enough of their little surprises. Every kid-friendly amenity is accompanied with an educational card to remind the little ones of an important value, such as the correct way of tooth brushing and the ideal distance to watch TV. On one night, I found a box of candy hidden in one of the drawers with a lovely card that says, “Tadaaa, you have found me, please enjoy”. It’s truly a heart-warming gesture which puts a big smile on my face!”
Cosmopolitan Hotel Revolutionises Family Stay With Beyond Thoughtful Touches
Hailed as Hong Kong’s preferred family hotel, Cosmopolitan Hotel offers one-of-a-kind family package like no one else. Its sensational “Beyond Thoughtful – Family & US” campaign launched last year was a breakthrough in the tourism industry. Under this campaign, a variety of newly refurbished family rooms that offers spectacular Happy Valley racecourse view or stunning Causeway Bay city views were unveiled to invite discerning families to enjoy a comfortable and luxurious holiday. Its award-winning Ocean Park Suite and Toy Suite are in the pipeline of becoming Hong Kong’s next generation theme suite after the renovation.
To make every family holiday experience a unique one here at Cosmopolitan Hotel, parents and kids staying at any of its family rooms will have the privilege to indulge in a fine range of family-friendly amenities that are fun and educational. These amenities include personalised French brand baby and kid premium body and skin care products, mobile storybook library featuring an extensive collection of Chinese and English books suitable for all ages, which will be delivered to the room upon request, a welcome gift with kids’ all time favourite snacks, and a cuddly Jasper (teddy bear) to bring home. Not only that, every kid will also receive a toy of their choice during their stay and an educational bookmark with an inspirational quote.
“The family market has never been more competitive as everyone is trying to capture a slice of the burgeoning Chinese travel pie. In order for us to maintain our leading position as every family’s favourite hotel, we will continue to innovate and outperform ourselves in all aspects by providing even better service and finer amenities to our guests,” said Ms. Chan.
Quote from General Manager of CTV Golden Bridge International Media, Ms. Debby Chan “Cosmopolitan Hotel deserves every bit of the award title”
“I’m very pleased to award The Best Selected Family Hotel in Hong Kong to Cosmopolitan Hotel as I know for a fact that Cosmopolitan Hotel has been doing exceedingly well in this field, based on their sophisticated and extensive family-oriented amenities and overwhelming feedback from our guests. Their performance surpasses our expectations in every aspect, leading us to believe they deserve every bit of the award title,” said Ms. Debby Chan, General Manager of CTV Golden Bridge.