• Skip to content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to secondary sidebar
  • Skip to footer
  • Home
  • About
    • About Us
    • Featured
    • SPONSORS
  • Privacy Policy
  • Disclaimer
  • Sitemap
    • EAT.DRINK
      • Food Review
      • Food Promotion
      • Food News
      • Event
    • STAY
      • Hotel Review
      • Hotel News
    • EXPLORE
      • Singapore
      • Taiwan
      • Thailand
  • More
    • Invited Review
    • Malaysia Food Blogger List

Malaysian Foodie

Food • Hotel • Travel • Event

  • EAT.DRINK
    • Food Review
    • Restaurant Promotion
    • Editor Picks
    • Dining In The Mall (Klang Valley)
    • What’s New!
    • Restaurant List
    • LiquorTalk
  • HOTEL
    • Room Reviews
    • Hotel News
  • TRAVEL
    • Hong Kong
    • Japan
      • Kyoto
      • Osaka
    • Macau
    • Malaysia
      • Kuala Lumpur
      • Malacca
      • Penang
      • Perak
      • Selangor
      • Sabah
    • Taiwan
    • Thailand
    • Singapore
  • TECH
  • Lifestyle
    • Apparel
    • Books
    • Beauty
    • Craft
    • Gadget
    • Electrical & Household Appliances
    • Food Product
    • Online Shopping
    • Parenting/Kids
    • Property
    • Renovation/ Furniture
  • RECIPES
    • Cakes
    • Cookies
    • Desserts
    • Drinks / Smoothies
    • Mains
    • Pasta
    • Steamed Food
    • Cooking With Gadgets
  • Mall Dining
  • Motherhood
  • Event
You are here: Home / Food News / SMASHIES BURGER LAUNCHES IN SETAPAK: PRESIDENT BARRACK OBAMA TAKES FIRST BITE AT LAUNCH EVENT

SMASHIES BURGER LAUNCHES IN SETAPAK: PRESIDENT BARRACK OBAMA TAKES FIRST BITE AT LAUNCH EVENT

July 19, 2013 By StrawberrY Gal - Food News Leave a Comment

There is a new burger sensation in town and its launch today was “smashing”, to say the least, marking the official start of a“burgerlution”. Smashies Burger was officially launched today with Asia’s very own Barrack Obama in attendance.

The political icon representation was in homage to the recent independence day of the United States of America, birthplace of the original ‘Burger’ some 273 years ago. Following intense anticipation, “President Obama” arrived in true presidential style at Smashies Burger in Setapak, Kuala Lumpur, complete with top-level fanfare including his official limo, bodyguards and entourage.

He received his first taste of a Smashies Burger, and officiated the opening  of Malaysia’s newest burger sensation to much excitement and curiosity from passers-by. Fuelled by immediate reaction on social media, curious fans rushed to the scene from as far as the outskirts of Selangor and Kuala Lumpur to catch a glimpse of the icon. Smashies Burger derives its name from the method by which their burgers are made – by smashing a ball of pure, ground beef on a grill, searing in its natural juices to lock in the patty’s natural flavours for that truly distinct taste. To add to the unique experience, the outlet’s burgers feature coloured buns, derived from all-natural ingredients. The names of Smashies’ burgers, too, are anything from ordinary with names like the Annoying Orange burger, the Red Moo burger and the My Mistress burger, among others. Although it draws inspiration from American influence, Smashies Burger is very much Malaysian. It was started by former investment banker, Will Soh. Having spent more than 20 years working in the financial industries both locally and internationally, he gave it all up to pursue his true passion, and started Smashies Burger, to overwhelming support from patrons from all over the country.

“Throughout my academic and professional career in the finance industry, I had the opportunity to travel to many countries around the world. While I was in the UnitedStates, I discovered that there was nothing like a good, wholesome, juicy, mouthwatering burger. During my career, I would reminisce  being in the company of great friends, having fun over a delicious burger. That’s the experience I wanted to create with Smashies Burger, and I hope many more memories will be made here,” explained Soh. He added that since opening its doors to the public, Smashies Burger’s quirky Facebook page had received numerous ‘likes’ and fans from patrons, some of whom have become regulars and spread the word to their friends in turn. He also said that given to the popularity of his burgers, he may consider opening up a second branch in Petaling Jaya within the next six months, following requests and feedback from customers. Smashies Burger is located in Metro Genting on Jalan Genting Klang in Setapak. More information about the outlet can be obtained on its Facebook page at www.facebook.com/SmashiesBurger

Restaurant: Smashies [email protected] Genting Klang Locations: Jalan Genting Klang, Kuala Lumpur, Setapak Category: Food News


Related

  • SMASHIES BURGER CELEBRATES ALL MERDEKA BABIES

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Primary Sidebar

  • Facebook
  • Google+
  • Instagram
  • Pinterest
  • RSS
  • Twitter
Malaysian Foodie

Latest

  • Plaza Premium Group Elevates the Customer Experience at KL International Airport March 20, 2023
  • Destinasi Rasa Serantau @ Sofitel Kuala Lumpur Damansara March 19, 2023
  • KHAZANAH SAJIAN DESA 2023 BUFFET DINNER AT PULLMAN KUALA LUMPUR BANGSAR March 18, 2023
  • DESTINASI RASA @ LE MERIDIEN HOTEL PUTRAJAYA March 18, 2023
  • The Murray, Hong Kong presents “Hello Murray” Campaign March 18, 2023
  • Raffles Hotel Le Royal Welcomes Michelin-Starred Guest Chef Patrice Hardy March 18, 2023
  • [Welcome to the 8K Universe] Hearing From TV Experts: Charting the Present — and the Future — of 8K TVs Through Samsung’s Innovative Technologies March 18, 2023
  • MALAYSIA’S MOST EXCLUSIVE CONNOISSEUR’S STORE, THE CHAMBER, OPENS ITS THIRD STORE IN PAVILION BUKIT JALIL March 18, 2023
  • In Awe-Day, Out Awe-Night March 18, 2023
  • G Hotel’s Ramadan 2023 Promotion March 18, 2023
  • [World Sleep Day] Not All Sleep is Equal – How Galaxy Watch5 Series Helps You Get the Sleep You Want March 17, 2023
  • Four Points by Sheraton Kuala Lumpur, Chinatown Collabrates with Celebrity Chef Naem Ramli Presents you with Lavish Buffet Spread at Quan. March 17, 2023
  • 01-20 Turns Seychelles Resort into a Theatre of Sensory Experiences March 17, 2023
  • Hollaway Studio transformed the restaurant of newly opened Grade II listed Boys Hall in Ashford, Kent March 17, 2023
  • Introducing Secret Recipe’s Ramadan and Raya Culinary Delights March 17, 2023
  • Meliá Chiang Mai Unveils ‘The Level’ March 17, 2023
  • Niyama Announces Surf Residency with Brad Gerlach March 17, 2023
  • 15-min Easy Buka Puasa meals with Tyson this Ramadan! March 17, 2023
  • Freshable Partners with Celebrity Fitness for International Women’s Day March 17, 2023
  • PAOLINO CAPRI COMES TO HOTEL EDEN, ROME THIS SPRING March 17, 2023

Secondary Sidebar

EXPLORE

travel in japan

travel in hong kong

travel in macau

travel in taiwan

travel in thailand

Footer

Copyright © 2008–2023 Malaysian Foodie