In the spirit of this auspicious season, Domino’s Pizza Enterprises Ltd‘s (Domino’s) is unveiling the first of its kind creation pizza featuring a gold coin shaped crust with exceptional flavours, perfect for the Chinese New Year celebration.
The Golden Treasure Pizza sets a new benchmark in pizza craftsmanship, offering a unique crust and premium toppings that create an unforgettable experience. The all-new Golden Treasure Pizza comes in three irresistible variants. The Golden Salmon Pizza with Gold Coin Crust features premium salmon flakes, the Golden Prawn Pizza with Gold Coin Crust is topped with plump prawns, and the Golden Popcorn Chicken Pizza loaded with juicy popcorn chicken. The Gold Coin Crust is topped with red cheddar cheese and filled with stuffed mozzarella cheese. All three variants are layered with Domino’s rich drizzle of creamy lobster-flavored sauce, pineapple chunks, and melted mozzarella cheese, creating the perfect harmony of flavors. For those who prefer a traditional option, the Golden Treasure Pizza is also available without the Gold Coin Crust.
Complementing the Golden Treasure Pizza is the all-new Golden Four Chicken Drumettes, a delightful addition perfect for gatherings. These drumettes come in four tantalising flavors, namely, Original, Honey Garlic with Crispy Fried Garlic, Oriental Orange with Sesame Seeds, and Gochujang with Chili Flakes. This 4-in-1 offering delivers a delightful blend of sweet, tangy, and spicy flavors, creating a flavor-packed experience that takes your Golden Treasure moments to the next level, perfectly embodying the theme of “Golden Treasure, Shared Moments”. The mouthwatering side dish of Golden Four Chicken Drumettes comes in 16 pieces, available for just RM49.90, it is the perfect addition to any celebration. Available for a limited time only from January 7, 2025, onwards, customers can enjoy the All-New Golden Treasure Pizza in Regular and Large sizes. To enjoy more value, customers can grab 50% discount on Golden Treasure Pizza all day.
In conjunction with the launch of Domino’s Golden Treasure Pizza, Domino’s honored the Unsung Heroes of delivery from partners like Abang-Abang Domino’s, GrabFood, Foodpanda, and Shopee Food. Embracing the theme of “Golden Treasure, Shared Moments,” Domino’s organised a mini treasure hunt, where delivery riders had the chance to win exciting prizes, including petrol vouchers, Touch N Go e-Wallet reload pins, cash rewards, and the grand prize of a brand-new motorcycle worth over RM5,000.
Linda Hassan, Chief Marketing Officer for Domino’s Malaysia, Singapore, and Cambodia, said, “Chinese New Year is a time to celebrate prosperity and togetherness, and our new Golden Treasure Pizza reflects these values. While we are excited to introduce limited-edition flavors for our pizza-loving customers, it’s just as important for us to give back to the community in a meaningful way. Today, we come together to honor the unsung heroes of delivery. We see their dedication, their resilience, and the sacrifices they make every day. They are the heartbeat of our community, the bridge between customers and their meals. While it may seem like just another day at work for them, to us, it means everything. This isn’t just about Domino’s riders, but all the dedicated individuals across delivery companies who go the extra mile to create exceptional delivery experiences. They are the lifeline that connects communities, and we deeply appreciate their hard work. This event is our way of acknowledging the vital role they play and celebrating the Golden Moments they create for so many.”
“Domino’s is creating golden moments with over RM20,000 worth of prizes, as a heartfelt token of appreciation. We hope this gesture brings joy and smiles to these everyday heroes. To all delivery riders, continue delivering with pride, knowing that you have our deepest respect and admiration for the invaluable role you play in our lives,” Linda added.
Hayasi Muhammad, 37, a dedicated GrabFood rider with over seven years of experience, shared his heartfelt gratitude, “Domino’s initiative to celebrate the Unsung Heroes of Delivery means so much to me. Riders like me often work behind the scenes, and it feels amazing to be recognised for the effort we put in every day.”
As the grand prize winner of the mini treasure hunt, Hayasi couldn’t contain his joy, “I never imagined that I would win a motorcycle today! My current one is strictly for work, so this brand-new bike will be perfect for enjoying leisure time with my family. This reward is a beautiful reminder that our hard work truly matters. Sharing these Golden Moments with Domino’s was an unforgettable experience, and I will cherish it always.”
Shafie Mohd Ali, 45, a determined ShopeeFood rider, shared his moment saying, “I am truly thankful for the recognition. It means so much to be celebrated and have the work we do acknowledged and honored.”
He continued, “The chance to enjoy Domino’s new pizza offering was delightful, making the event even more special. And receiving the RM300 petrol voucher is such a thoughtful gesture. I’m touched with the kind support that makes me feel valued and appreciated.”
Sukari Iyar, 35, a dedicated FoodPanda rider, expressed his heartfelt appreciation, saying, “It truly warms my heart that Domino’s takes the time to recognize delivery riders as Unsung Heroes. It’s a gesture that makes us feel valued.”
He added, “Winning the RM200 Touch ‘n Go e-Wallet has been such a blessing, helping with our household expenses. But what really made this experience special was being part of a gathering where we could share the joy of Domino’s new Golden Treasure pizzas with fellow riders. It was a meaningful moment that I’ll always cherish.”
Hairizal Suherdi, 37, a proud Abang Domino’s rider for over six years, shared his heartfelt gratitude with a smile, saying, “Being a Domino’s delivery rider brings me so much joy. I’m incredibly thankful that Domino’s not only appreciates its own riders but also extends that recognition to other delivery riders. The opportunity to meet and connect with fellow riders has been such a rewarding experience, creating a strong sense of camaraderie. Receiving the RM300 petrol voucher is truly a blessing as it lightens some of the daily burdens I face, and for that, I feel grateful for this rezeki.”
Sakinah, 25, a determined GrabFood rider and a proud single mother to an autistic child, shared her heartfelt gratitude, “I am beyond thankful to be recognised as an Unsung Hero of delivery. As a woman in a male-dominated field, is not easy. Thank you, Domino’s, for acknowledging the effort we put in every day.”
With a warm smile, she added, “Winning the RM100 cash is truly a blessing, especially as a single mom. Every bit of support, no matter how big or small, makes a difference in our lives.”
The Golden Treasure Pizza is available nationwide. Visit your nearest Domino’s store or order online at www.dominos.com.my or on the Domino’s App. Please visit Domino’s website for more information about this menu and other ongoing promotions.