The holy month of Ramadan and the festive celebrations of Hari Raya are more than just traditions — it’s a time of reflection, gratitude and most importantly, giving from the heart. This year, Tropicana Twister is embracing the true spirit of the season with its ‘Gandakan Kebaikan’ campaign, a heartfelt initiative to inspire Malaysians to spread warmth, joy and goodness.
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A simple act of sharing can brighten someone’s day. Whether it’s offering a meal to those in need, lending a helping hand or simply sharing words of encouragement, every small gesture has the power to multiply goodness and bring people closer together. And just as every sip of Tropicana Twister brings refreshment and joy, each act of kindness helps build a brighter, more connected community.
The ‘Gandakan Kebaikan’ Journey
At the core of the ‘Gandakan Kebaikan’ journey is the opportunity for everyone to come together and contribute to a greater cause. From 7 March to 30 April, Tropicana Twister is introducing an innovative Chatbot on Messenger that will allow users to journal and share their acts of kindness. With every good deed logged, participants become part of a collective movement of kindness that grows with each passing day, much like the warmth and joy that fills the air during the Ramadan and Raya season.
Here’s how you can be a part of this meaningful journey:
Click & Connect – Head over to Tropicana Twister’s social media pages.
Scan & Start – Scan the QR to enter the ChatBot and drop a ‘Hello’!
Click & Journal – Support by sharing your acts of kindness in the ChatBot.
Multiply the Goodness – Your small actions turn into big blessings for others!
Kindness grows when we share it. With every pledge, users contribute one digital orange 🍊, and with every good deed journalled, five 🍊 are given out. For every ten digital oranges🍊 collected, Tropicana Twister pledges a care package for an underprivileged family. Simple actions come together to create an impact for those who are in need.
“As a brand that has always stood for refreshment and togetherness, Tropicana Twister brings to life the true meaning of “a little goodness goes a long way”, where small acts of kindness lead to meaningful change. With the ‘Gandakan Kebaikan’ campaign, we wanted to create a simple yet powerful way for Malaysians to give back, turning everyday moments of generosity into real support for families in need.” said Leong Meiyin, PepsiCo Franchise & Marketing Beverage Director.
Join the Movement & Be Rewarded for Your Kindness
To make it even more exciting, participants can also stand a chance to win exclusive prizes for their contributions. Buy a minimum RM10 worth of Tropicana Twister this campaign period and once you share your acts of goodness via the Messenger Chatbot, you’re in for a chance to win exciting prizes! A little kindness goes a long way, and we want to celebrate your efforts in making the world a better place.
“At Tropicana Twister, we believe kindness has the power to uplift communities and create meaningful change,” said Jennifer Lee, PepsiCo Head of Marketing. “Through this campaign, we’re working alongside local NGOs and community partners to provide essential aid to underserved communities. It’s about creating lasting impact—offering support where it’s needed most and ensuring every family has the opportunity to thrive.”
Whether it’s a small gesture or a grand act, every bit of goodness helps create a better world. Consumers can look forward to exclusive promotions, interactive social media engagements and heartwarming storytelling that highlights how simple acts of generosity can brighten someone’s day. Because when kindness is multiplied, everyone benefits. One sip, one smile, and one act at a time.
For more information and to participate, visit our Facebook page @MYTropicana