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Coca-Cola and K-Pop sensation NewJeans are bringing fans an experience like no other with the world’s first and only “So Fresh, So Clean” pop-up – a stylish laundromat takeover that uplifts both your wardrobe and Coca-Cola experience!
Bringing to life the laundromat in the Coca-Cola x NewJeans visual collaboration, this unexpected activation takes a mundane chore like laundry and transforms it into an uplifting experience for Gen Zs. Fans can head down to Metropolitan Dobi Express at Sri Rampai, Kuala Lumpur, from 12-15 March 2025, to upcycle their old jeans with five exclusive NewJeans-inspired patches—available only at this event. Just bring your old jeans, redeem a patch, and leave with an uplifting look!
How to Redeem a Patch:
1. Register Online: Secure your spot by registering online.
2. Out with the Old Jeans: Bring your pair of old jeans to the event.
3. Confirmation: Show your registration confirmation at the event.
4. Coca-Cola Bottle Caps: Bring six Coca-Cola bottle caps or purchase six Coca-Cola bottles at the event.
Each fan gets one limited-edition patch per redemption (up to three per person), with a chance to trade designs with fellow fans.
Additional Highlights:
• Level up your style by transforming your old jeans with unique NewJeans patches through our fun upcycling experience.
• Strike a pose and capture your fresh new look at our exclusive fan-dedicated photo booth.
• Don’t miss out on collecting limited-edition patches that are exclusively available at this event.
This one-of-a-kind collaboration won’t happen anywhere else in the world—so don’t miss out!
Be part of an extraordinary experience that merges fashion, upcycling, and the refreshing taste of Coca-Cola. Join us in celebrating this creative fusion of Coca-Cola x NewJeans—core memory unlocked with not just revitalised wardrobe pieces but also unforgettable moments.
For details, visit: https://www.coca-cola.com/my/ms/brands/coca-cola/new-jeans-laundromat
T&Cs apply: https://www.coca-cola.com/my/ms/legal/terms-and-conditions-new-jeans-laundromat