• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to secondary sidebar
  • Skip to footer
  • Home
  • About
    • About Us
    • Featured
    • SPONSORS
  • Privacy Policy
  • Disclaimer
  • Sitemap
    • EAT.DRINK
      • Food Review
      • Food Promotion
      • Food News
      • Event
    • STAY
      • Hotel Review
      • Hotel News
    • EXPLORE
      • Singapore
      • Taiwan
      • Thailand
  • More
    • Malaysia Food Blogger List

Malaysian Foodie

Food • Hotel • Travel • Event

  • EAT.DRINK
    • Food Review
    • Restaurant Promotion
    • Editor Picks
    • Dining In The Mall (Klang Valley)
    • What’s New!
    • Restaurant List
    • LiquorTalk
  • Hotel
    • Room Reviews
    • Hotel News
  • TRAVEL
    • Hong Kong
    • Indonesia
    • Japan
      • Kyoto
      • Osaka
    • Macau
    • Malaysia
      • Kuala Lumpur
      • Malacca
      • Penang
      • Perak
      • Selangor
      • Sabah
    • Taiwan
    • Thailand
    • Singapore
  • TECH
  • Lifestyle
    • Apparel
    • Books
    • Beauty
    • Craft
    • Gadget
    • Electrical & Household Appliances
    • Food Product
    • Online Shopping
    • Parenting/Kids
    • Property
    • Renovation/ Furniture
  • RECIPES
    • Cakes
    • Cookies
    • Desserts
    • Drinks / Smoothies
    • Mains
    • Pasta
    • Steamed Food
    • Cooking With Gadgets
  • Mall Dining
  • Motherhood
  • Event
Home / Food News / Anlene Malaysia Launches “Get Active, Let’s Move” Campaign Urging Malaysians to Prioritize Bone Health and Listen to our Body

Anlene Malaysia Launches “Get Active, Let’s Move” Campaign Urging Malaysians to Prioritize Bone Health and Listen to our Body

November 13, 2024 by StrawberrY Gal

 While many understand the importance of physical health, we often overlook early signs that our bodies give until they encounter some limitations in movement. For instance, we could wake up with unexpected stiffness in our knees or struggle to lift a bag of groceries. These could be tell-tale signs of declining mobility!

In conjunction with World Osteoporosis Day 2024, Malaysia’s No.1 Adult Milk Powder  Anlene is launching the Get Active, Let’s Move campaign, to continue its mission to empower Malaysians to pay attention to their bone, joint and muscle health, and to help them continue to move freely and enjoy life without limitations.

“There is an urgent need to raise awareness of osteoporosis among Malaysian adults. As a pioneer in advocating in bone, joint, and muscle health, Anlene’s Get Active, Let’s Move campaign reinforces the importance for Malaysians to recognize their body’s early signs and take proactive steps toward better bone and muscle health,” said Lim Siew Poh, the Marketing Director of Fonterra Brands Malaysia and Singapore.

“Anlene has remained at the forefront of advocating bone, joint, and muscle health by providing free ultrasound bone scans and muscle strength assessments through its ongoing Anlene Mobility Check. Since December 2022, we have offered valuable bone health indication to more than 50,000 Malaysians.

Our latest campaign and mobility check activities aim to assess people’s bone and muscle health status and raise awareness on early signs as well as take appropriate action to ensure they can continue to have the strength and mobility to do whatever they love every day,” she continued.

 As Malaysia’s No.1 adult milk powder brand, Anlene is dedicated to advocating the freedom of movement through strong bones, joints, and muscles. Anlene™ GOLD 5X™ is scientifically formulated with key nutrients that are important to support adults’ nutritional needs. 2 glasses a day provides 100% daily requirement of calcium & vitamin D **, high protein, collagen, MFGM ActiveTM, 17 vitamins and minerals. A study  indicates that consuming 2 glasses of fortified milk daily containing important nutrients such as calcium, vitamin D, magnesium, and zinc can help reduce bone breakdown within 4 weeks. Additionally, another study  highlighted that incorporating MFGM into one’s diet, with regular exercise, can help improve muscle strength after 4 weeks.  

“For those who dislike the taste of milk, Anlene GOLD 5X™ is also available in Café Latte and Dark Chocolate flavours, offering the same nutritional benefits,” said Lim. 

Anlene’s commitment to bone health is further strengthened through its enduring partnership with the International Osteoporosis Foundation (IOF), the world’s leading professional body on bone health education and advocacy. As part of this collaboration, IOF recognizes Anlene’s products as one of the important nutritional options that effectively meets nutritional needs crucial for bone strength, while also endorsing the Anlene Mobility Check activations that provide free bone scans to the public, raising awareness of osteoporosis. Anlene’s role as a member of the IOF Committee of Corporate Advisors (CCA) places it at the forefront of strategic discussions alongside global leaders in the health and nutrition sectors, fostering collaborative efforts to enhance public understanding of bone health through campaigns, educational materials, and innovative solutions.

Anlene Mobility Check Roadshow

In partnership with AEON, Anlene is organizing the Anlene Mobility Check Roadshow throughout October and November at various AEON outlets nationwide. This roadshow offers complimentary ultrasound bone scans and muscle strength testing.

With over 50% of Malaysian adults at risk of poor bone health and 1 in 3 adults  showing signs of weak muscle strength, this campaign encourages Malaysians to take proactive steps to safeguard their long-term mobility and quality of life. Exciting promotions await, including gifts with purchase and rebate vouchers.

Don’t wait for the signs to turn into limits. Prioritize your bone, joint, and muscle health today for long-term mobility.

For more information about the Anlene Mobility Check Roadshow, visit https://www.anlene.com/my/en/anlene-move-check.html.

Filed Under: Food News

Primary Sidebar

Malaysian Foodie
  • Facebook
  • Instagram
  • Pinterest
  • RSS
  • Twitter

Latest

  • The Game Has Begun: Samsung Turns MRT Trains into a Moving Playground Starting Today July 2, 2025
  •  YEONJUN of TOMORROW X TOGETHER (TXT) is Somersby’s New No-Nonsense Ambassador July 2, 2025
  • Guinness Is On the Hunt for Malaysia’s First-Ever ‘Chief Pint Officer’ (CPO)! June 30, 2025
  • Oishii Innovations Group Celebrates 10 Years, Expecting to Giveaway up to RM250,000 worth of free meals June 30, 2025
  • Michelin Star Modern Indian Coastal Dining Redefined: JHOL Debuts in Kuala Lumpur June 30, 2025
  • A Taste of Negeri Sembilan @ Hotel Royal Signature June 30, 2025
  • An Afternoon in Style: Shangri-La Kuala Lumpur Celebrates 40 Years with Fashion and Tea June 30, 2025
  • Modern Malaysian Cuisine Reimagined at ATAS, The RuMa Hotel Kuala Lumpur June 29, 2025
  • Breakfast & Thieves: Where Global Brunch Meets Local Soul in Bangsar June 28, 2025
  •  Lotus’s Malaysia Ignites Savings with Fiery Return of Harga Hangat Campaign! June 26, 2025
  •  Samsung Encouraging Users to Activate Latest Anti-Theft Features to Help Tackle Phone Theft June 26, 2025
  • The Screen You Can’t Unsee – Once You Go Premium, You’ll Never Go Back June 26, 2025
  • emart24 celebrates 100th store by rewarding customers June 25, 2025
  • Emirates resumes regularly scheduled operations after minimal disruption on 23 June June 25, 2025
  • SUNWAY HOTEL GEORGETOWN & SUNWAY HOTEL SEBERANG JAYA LAUNCH SHINE CELEBRATION WEEK TO HONOUR DEDICATED TEAM MEMBERS   June 24, 2025
  • The Hari Hong Kong Launches Art Trail with Hotel Art Ambassador June 24, 2025
  • Shopee’s Largest Event Mobilises 2,000 Affiliates to Help Malaysians Discover the Best 7.7 Deals June 24, 2025
  •  [Invitation] Galaxy Unpacked July 2025: The Ultra Experience Is Ready To Unfold June 24, 2025
  • 1664 Bon Appétit-lah Delivered Style with Every Sip in Spectacular Weekend Celebration June 24, 2025
  • Why Every Modern Hotel Needs a Channel Manager Software in 2025 June 24, 2025

Secondary Sidebar

Explore

travel in japan

travel in hong kong

travel in macau

travel in taiwan

travel in thailand

Footer

Copyright © 2008–2025 Malaysian Foodie