The first signs of the Holidays are here with the launch of the Starbucks Holiday menu and its iconic red cups. To celebrate and bring the spirit of comfort and hope to the people’s hearts and homes, not only will customers be treated with their year-end favorites such as the Toffee Nut Crunch Latte and Peppermint Mocha, but there will also be the new Jolly Baked Apple Latte, Jolly Baked Apple Cold Brew and Jolly Baked Apple Nitro Cold Brew to enjoy together with a collection of must-have gifts for your friends and loved ones.
This year’s Holiday may look a little different, but the spirit of the season lives on. With social distancing in mind, customers can continue to enjoy the new holiday beverages safely through drive-thru, takeaway and delivery. The festive beverages will be available from 3rd November onwards, while stocks last.
• NEW! Starbucks® Jolly Baked Apple Latte
A creamy blend of Starbucks® signature espresso, steamed milk and spiced apples, the new Jolly Baked Apple Latte is a multi-sensory holiday delight. Topped with a whipped cream dome, a delicate drizzle of baked apple sauce and candied apple sprinkles gives this beverage its perfect holiday touch. The Jolly Baked Apple Latte is available as a hot, iced or blended handcrafted beverage by request.
• NEW! Starbucks® Jolly Baked Apple Cold Brew
The new Jolly Baked Apple Cold Brew is a super-smooth holiday twist on Starbucks® signature Cold Brew. Featuring Starbucks® Cold Brew coffee with a hint of baked apple flavor, this deliciously festive beverage is topped with a snowy layer of baked apple cold foam and a dusting of cinnamon to deliver the holiday magic with every sip. The Jolly Baked Apple Cold Brew is available as an iced handcrafted beverage only.
• NEW! Starbucks® Jolly Baked Apple Nitro Cold Brew
Treat yourself or your loved ones with the gift of the new Jolly Baked Apple Nitro Cold Brew – a joyful new take on Starbucks® Nitro Cold Brew. Deliciously cold and straight from the tap, the Jolly Baked Apple Nitro Cold Brew packs an irresistibly comforting flavor with an infusion of scrumptious baked apple flavor and nitrogen, topped with a blanket of baked apple cold foam and a dash of cinnamon. The result is a cascade of velvety coffee perfect for making new holiday memories.
• Returning Favorite! Starbucks® Toffee Nut Crunch Latte
The Toffee Nut Crunch Latte returns with comforting layers of buttery toffee nut balanced by subtle sweet notes of toasted nuts, Starbucks® signature espresso and velvety steamed milk. The beverage is finished with a whipped cream peak and a sprinkle of crunchy toffee nut topping. The Toffee Nut Crunch Latte is available as a hot, iced or blended handcrafted beverage.
• Returning Favorite! Starbucks® Peppermint Mocha
The most loved holiday beverage in Starbucks history returns with the seasonal flavors of Peppermint Mocha. Inspired by the flavors of traditional holiday candies, the Peppermint Mocha is made with Starbucks® signature espresso and steamed milk, chocolatey mocha sauce and peppermint. The beverage is then topped with whipped cream, mocha drizzle and candy cane pieces. The Peppermint Mocha is available as a hot, iced or blended handcrafted beverage by request.
Joining the beverages is the equally festive merchandise collection that features many “must-have” gifts. The Starbucks “Home for the Holidays” Collection showcases a series of cups, tumblers and mugs in a warm and cheerful home setting, celebrating the enchantment of the holiday season with appearances from adorable household pets. The collection will also feature returning favorites, including the Starbucks® x Stanley collection with brand new shapes, bringing some excitement to the overall selection. The collection also introduces festively designed reusable cups to inspire customers to make sustainable choices during this holiday season.
For more flexible gifting choices, customers can select from a variety of festive holiday designs and colors including the Animal Santa Starbucks Card, the Snowman Starbucks Card, the Gingerbread Man Starbucks Card and also the Merry Christmas Starbucks Card. By registering the card on your mobile app, customers can earn rewards and enjoy surprises such as complimentary food and beverages.
Through the Starbucks Rewards program, members can also redeem the coveted 2021 Starbucks Planner. The new planner comes in two accented colors, the Green Siren Edition and Beige Latte. Both designs are made of 100% vegan leather and pays homage to the burgeoning street fashion culture globally. The modern look and feel of the planner bridges simplicity with functionality, with a sleeve that features a built-in accessory case and card holders. The planner itself highlights the core of the Starbucks brand with its Siren iconography and coffee cherries adorning the cover.
Starbucks is also bringing back the flavors of the season that you can enjoy in the comfort and coziness of your home. This year’s coffee lineup includes the Starbucks Holiday Blend, which is inspired by Starbucks own 1984 recipe – with the original sweetness and spice notes. Featuring dark roasted beans from Guatemala, Colombia and Papua New Guinea that come together to highlight the hero of this cup: the rare-aged Sumatra. For those who appreciate a bolder taste of coffee may consider the Starbucks Holiday Blend Espresso Roast, which features a balance of nutty and maple flavors. Finishing off the lineup is the Starbucks Holiday Blonde Roast, a more mellow cup of coffee with hints of brown sugar, sweet orange and allspice notes.
Completing the Holiday collection is the delicious and delightful treats from the Starbucks pastry case. Inspired by the colors of the Holidays, the Dreamy Velvety Cake proves to be both instgrammable and irresistible to eat. To complement the Jolly Baked Apple beverages is the Apple Multiseed Roll, a wholesome option to bring the warmth and the coziness of the holidays to family dinners or just something to eat while you enjoy the new seasonal coffee.
Want to send a gift to someone without the hassle of wrapping and shipping it? Let Starbucks take care of it through the “Siren Gifting Program”. Customers simply need to purchase a merchandise of their choice in-store and get it sent to any part of Malaysia and Singapore. Not only will this allow customers to share the gift of giving to family and friends across state or overseas, but also to ensure that the items are gift-ready when they are sent. Each package will also include a complimentary greeting card to include a personal message. More information will be available when it launches sometime in November.
The festive beverages from Starbucks Malaysia, including the Jolly Baked Apple Latte, Jolly Baked Apple Cold Brew, Jolly Baked Apple Nitro Cold Brew, Peppermint Mocha and Toffee Nut Crunch Latte will be priced from RM18.55 onwards, while the Starbucks “Home for the Holidays” merchandise collection will retail at all stores from RM35 onwards. The minimum activation for the Starbucks Cards this season will start from RM30 to RM500, while the 2021 Starbucks Planners can be redeemed from any store with the purchase of 15 Grande of Venti-sized beverages when paying with the Starbucks Card or Mobile App. Otherwise, customers may also purchase the planners outright for RM188.
Customers can also bring home the spirit of the season with the Starbucks Holiday Blend, Starbucks Holiday Blonde Roast and the Starbucks Holiday Blend Espresso Roast whole bean coffees for RM40 each. For the delightful and delicious treats that is the Dreamy Velvety Cake and Apple Multiseed Roll, customers can enjoy these from RM8.50 onwards.
For more information of the new Holiday offerings, please visit www.starbucks.com.my.