With their great success on their previous campaign such as Say Cheese, PizzArt and Anchor Travel Cakes, Anchor Food Professionals returns to debut six new dairy beverages to boost your mood. And this time Anchor brings you with the brand new idea where these beverages were conceptualized and created by Anchor Food Professionals chefs to showcase the delicious possibilities of dairy in beverages, bringing a sip of global trends to Malaysian consumers.
And in here, Anchor brings you with the creative non – alcoholic beverages that are catching on the major culinary cities of the world. One of the highlights is their Asian Inspired Cheese Teas which will be launching for this round. With the combination of dairy and beverage, Anchor is ploying with the local ingredients to give a twist to it and this brings you with the overall Asian Taste and Feel.
Designed as mood boosters, the range of beverages brings unexpected pairings aimed to delight taste buds. This year’s range promises pairings of zesty, sweet, savoury and salty flavours with creamy and smooth textures. Think of yuzu, pomegranate, mint, chocolate as some of the ingredients that will be paired and brought to life using the natural and fresh goodness of Anchor’s dairy.
These six dairy thirst-quenchers include a Malaysian favourite that’s both whimsy and decadent – Kayanika Fusion – layers of sweet and creamy with traditional ‘kaya’, ‘gula melaka’, ‘pulut’ and red beans.
For all the chocolate lovers, a drink to tingle the taste buds with the unlikely pairing of Yuzu and chocolate. The tangy Yuzu puree tempers the rich chocolate in the Yuzu Chocolate Surprise which is rimmed with salt lemon cooling candy.
The Pom & Grey Twist, a flavoured cheese tea is a refreshing concoction of mood-boosting Early Grey tea mixed with pomegranate syrup, topped with a generous layer of chocolate cream.
If you prefer something with a zing, the Lemon Mint Meringue, is a rich lemon mint vanilla ice blended, topped with fresh meringue and slices of candied lemon and orange, is both a feast to the eyes and to the mouth.
Tangy Brew is a rich cold brew coffee mixed with the tangy freshness of orange which explodes in your mouth followed by its satisfying mixture of cream and cheese foam.
Don’t be fooled by the appearance of the White Chocoffee which stands tall and proud like a shake with a crown of whipped cream. This sure-winner is a dreamy blend of white coffee mixed generously with delicious chocolate and peanut butter.
These highly instagrammable Mood Boosters beverages set to take the digital space by storm will be available in Choon Guan Coffee Shop and Gafe Kafe in Selangor. Other locations throughout Peninsular Malaysia include Love Tea F&B, Living Room (Johor), Cofeology Café & Restaurant (Malacca), Overstepped (Kedah), La Taste (Kedah & Penang), Lavish Fusion Bakery, HIVE by Love A Loaf (Penang), Family Confectionary and Baker’s Hut (Perak). In East Malaysia, you can sip and enjoy these beverages in Delight Factory, Chub’s Grill, Chiu’s Café, and Lucky Bean in Sabah.
The Moodmojee campaign will see Anchor Food Professionals partnering with fifteen food & beverage customers in both Peninsular and East Malaysia, where these creamy creations will be introduced in phases nationwide starting from November 2018 until January 2019.