With cost of living rising yearly, Malaysians are often on the look out to find ways to save money. To reduce household spending, some consumers are opting to eat at home instead of eating out.
Realising that Malaysians are always on the search to cook flavoursome yet economical dishes at home, Kimball, a Malaysian culinary solutions brand with a heritage of over 40 years has launched its new campaign for its Kimball Oyster Flavoured Sauce called “Kimball Satu Sudu Je”.
Oyster sauce is a mainstay of Asian cooking as it is used widely in vegetable stir-fries, to flavor noodles or rice, to perk up seafood, chicken and meat dishes, and to add more taste to dipping sauces. As more cooks discover oyster sauce globally, this versatile and tasty sauce has also found its way into Western cuisines including pies, casseroles and gravies.
“Kimball Satu Sudu Je” campaign is launched to introduce a series of smart recipes whereby consumers only need to use one tablespoon of Kimball Oyster Flavoured Sauce to create a variety of economical yet delicious dishes at home. These Kimball smart recipes only requires three easy steps that the recipes are so easy to replicate at home by home chefs and kitchen newbies alike.
Kimball Oyster Flavoured Sauce contains real oyster goodness and is specially formulated from quality oyster. On top of that, it does not contain added preservatives and has the right balance of savoury and sweetness that can bring out the deliciousness in every dish that you cook. Aside from adding a new dimension and depth of taste, Kimball Oyster Flavoured Sauce can also enhance the colour of your dishes.
Ms Michelle Nunis, Marketing Director of Campbell Soup Southeast Asia Sdn. Bhd. said with the rising cost of living, many Malaysians are opting to cook at home, and they want better flavor and better value.
“Understanding this, Kimball has launched smart recipes whereby you only need to use one tablespoon of Kimball Oyster Flavoured Sauce. These smart recipes include Kimball Stir-fry Beef with Kimball Oyster Sauce, Kimball ‘Kung Pao’ Chicken and Kimball Fish Head & Tofu Soup. Each dish can serve between 4 to 5 person, and it only cost less RM12 in total. You can simply combine these easy to cook dishes for a full meal that will please the tastebuds of the entire family yet economical.”, Nunis added.
Kimball Oyster Flavored Sauce comes in two sizes, 255g and 510g bottle. With the 255g bottle, one can cook approximately 17 times whereas the 510g can serve up to 34 times of Kimball’s smart one tablespoon recipes. Kimball’s Oyster Flavoured Sauce is available nationwide at the recommended retail selling price (inclusive of GST) of RM3.45 and RM5.45 respectively.
To find out more about Kimball’s Oyster Flavoured Sauces and wide range of product, as well as a selection of delicious smart recipes, visit their website at http://www.kimball.com.my/, or log on to their Facebook Page at https://www.facebook.com/KimballMalaysia/ .
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