ROCKU Yakiniku is setting the Malaysian dining scene ablaze with a new culinary trend dubbed as “restaurantainment”, which blends traditional Japanese BBQ dining cuisine with modern entertainment.

Newly opened, ROCKU Yakiniku spreads over 3,500 sq ft at the new Dining Loft on Level 7 of Pavilion Kuala Lumpur, delivering a fresh new concept to traditional Yakiniku (Japanese BBQ) joints. Defying convention by creating a unique atmosphere and experience for its guests, ROCKU Yakiniku infuses the traditional Japanese BBQ cuisine with a combination of modern ‘live’ music performances and various other entertainment events.

Director of ROCKU Yakiniku, Kenny Chui said “At ROCKU Yakiniku, we focus on creating a casual, refined yet edgy atmosphere, where our guests can savour the classic Japanese Yakiniku (BBQ) culinary style while enthralled with modern entertainment. We believe that Pavilion Kuala Lumpur is in a very strategic locale which allows us to capture the affluent local customers as well as the international crowd within the vicinity.”

ROCKU Yakiniku presents a total flaming charcoal grill experience, where customers can select from its line of fine meats, poultry, seafood and vegetables and grille them to their desires at their dining table.

Guests can indulge in a variety of beef which is imported from Australia and New Zealand – such as beef ribeye, beef blade and beef striploin. The seafood selection ranges from butter fish to squid and shishamo (Willow Leaf fish), which is served with its roe intact (ko-mochi-shishamo). Several side dishes such as chuka kurage (seasoned jellyfish), chuka hotate (seasoned scallop), ramen and others all come together to complete ROCKU Yakiniku’s buffet spread.

The restaurant also offers a wide-array of beer and sake, including the world’s finest sake from Gekkeikan which was founded more than 300 years ago in Kyoto, Japan.

Aside from food, ROCKU Yakiniku features a combination of live modern music performances in Korean, Japanese, Cantonese and Mandarin and various entertainment events such as magic shows and game shows every Wednesday to Saturday from 7.00 pm onwards.

“ROCKU Yakiniku is about more than just dining. These days, when consumers go out to dine, they are not just merely looking for a meal. Dining is now considered a social and networking activity. This is what ROCKU Yakiniku is creating for Malaysians through the concept of “restaurantainment”, providing a unique atmosphere that will delight and enthral today’s affluent customers. We painstakingly curate a wide variety of entertainment that will create a brand new experience for all our customers,” added Kenny.

One of ROCKU Yakiniku’s most unique performers is Zlwin Chew, the world famous Malaysian illusionist and magician, who has performed for celebrities and royalty across the globe, dazzling them with his spectacular show and mesmerising magic acts; also graced ROCKU Yakiniku’s exclusive opening event.

“Having Zlwin with us was not easy. His schedule is quite packed as he regularly flies overseas for his shows. But all these efforts are worth it as we trust in our commitment to go the extra mile and provide quality and memorable entertainment for our guests,” concluded Kenny.

ROCKU Yakiniku at Pavilion Kuala Lumpur is the maiden franchise restaurant in Malaysia, of which its concept originated from Singapore and is part of The Creative Eateries Group, a group that encompass four restaurant divisions with 34 outlets in Singapore and two catering divisions in Singapore. The group has regional footprints in 5 countries, namely Singapore, Malaysia, Indonesia, Taiwan and China.

ROCKU Yakiniku offers two price ranges for its buffet:
Lunch pricing from 11.00 am – 5.00 pm is RM32.90++ for 100 minutes buffet (Child 50% off price)
Dinner pricing from 5.00 pm to 10.00 pm is RM49.90++ for 100 minutes buffet (Child 50% off price)
(Note: For each additional 20 minutes, RM9.90 ++ applies)

The restaurant seats 154 pax. For reservation, please contact +603-2148 8884.

For more information about ROCKU Yakiniku, please visit or

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